Growth marketing for D2C tech & ecommerce

Your content and growth engine. Built as one.

We work 1-1 with D2C brands to build the content and conversion funnels that make their growth sustainable.

Instagram & Facebook TikTok Paid Ads (Meta / TikTok / Google) DM & Email Flows UGC Newsletter Website & SEO LinkedIn Company / Founder Branding
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Hong Kong Manila Bangkok United States
©2026
Why D2C growth gets bottlenecked

Split budgets, split stories.

Content first, and the funnel leaks. Conversion optimisation first, and there's not enough content to learn what resonates.

Growth needs both, together.

Sustainable growth happens when they work together. One brings the buyers in, the other turns them into orders and repeat orders.

One system can now run both.

The content, automation flows, and website work that used to need two teams now sit inside one plan, with AI for fast execution, specialists for the judgement calls.

Growth = Good Content × Good Funnels

Content and funnels need to work together from day one. But most teams split the budget and hire both at different times.

The team

We'll run your growth. You run the company.

Andrea
Andrea, Co-founder

The ex-CMO who scaled four startups 5x to 20x. She's run multi-market campaigns across APAC and built brands in food, wellness, and tech.

Titiksha
Titiksha, Co-founder

Taken tech startups from $0 to US$1M+ ARR in five months and grown social pages by 100k+ followers. She focuses on social, performance marketing, and events that turn into pipeline.

Lyka
Lyka, Growth Associate

Runs campaigns end to end across D2C tech, retail and hospitality. She has launched brands from scratch and grown channels to thousands of organic social followers.

AZC's network of specialists

We bring in specialists we know and trust, matched to exactly what you need, for exactly as long as you need them.

Impact

We know what it's like to grow companies with a lean team.

So we built AZC differently. We approach every account with the same level of ownership as a full-time senior hire.

300k+

Social following built for a community app.

20x

Sales during the holiday season for a female-founded clothing label.

+567%

Weekly revenue for a car detailing and automotive service.

What founders say
Founder, Wash Web
Car Detailing & Automotive, US
Ad Management & Growth Sprint

"Transformative. Andrea didn't just improve our marketing, she elevated how we think about it."

Founder, Issa Compass
Recruitment, TH
GTM & Content Strategy

"Titiksha built our marketing function entirely from scratch and owned it end to end. Analytical, structured, and independent, she brought clarity to a fast-moving environment. I'd recommend her without hesitation."

Hmm... why not just hire in-house?

We are one team building your content & growth engine.

Start both together and revenue compounds sooner. Pick one first and you pay for it in slow signals, broken handoffs, and months spent hiring.

Second hire plays catch up ONE HIRE AT A TIME BOTH FROM DAY ONE
Day 1

Content and funnels start together

The content engine and the conversion systems kick off in the same week, not sequentially.

Week 3

First campaign, fully wired

Content goes live with the flows, DMs, and site already built to catch and convert it.

Month 3

Engine fully owned

No "catching up". The system runs end to end, and every result feeds the next round of creative.

Services & Pricing

No guesswork on pricing.

Fractional Head of Growth

3 months, all channels

Get a senior growth lead, designers and video editors, working as one team.

What you get:

Your growth engine, built and run for you, from GTM strategy through to execution and reporting
Build and scale any channels like paid and organic social, UGC, email, and website
Comment-to-DM flows, CRM, and post-purchase / abandoned cart sequences
Competitor tracking, creative testing, and reporting on what drives sales
Content systems and automations designed to compound
US$5,000/mo
Get started →
Recommended to start

Fractional Growth Associate

3 months, 2 channels

Best for founders and marketing leads who want expert execution on specific channels.

What you get:

Full ownership of your selected channels: GTM strategy, execution, iteration, reporting
Choose from paid and organic social, UGC, emails, newsletter, blogs / SEO, website, events and more
Add channels from US$500/mo each
Converts to the Fractional Head of Growth partnership whenever you're ready to scale

From

US$1,800/mo
Get started →

Included with every plan

Whichever tier you choose, every engagement works on the same foundations.

What's included:

Audit, onboarding, market and competitor research (weeks 1 to 2)
Weekly 1-1 strategy sessions and team calls
Analytics dashboards and reporting
AI agents for competitive intelligence and research
SOPs and handoff documentation
Common questions

Before you book the call.

The answers we give on most discovery calls. If yours isn't here, we'll cover it on the call.

Don't see your question? →

6 to 8 hours a month. That includes weekly 1-1 strategy sessions and team calls, plus whatever review time you want on the output. Beyond that, we run it. The heaviest weeks are usually the first few, because we need your baseline numbers, account access, and business context before we start building.

Weeks 1 and 2 are audit, onboarding, market and competitor research, foundations setup, AI agent configuration, and analytics dashboards. Execution starts week 3. So the first month is roughly half setup, half output.

You move to a month-to-month partnership. By then the foundations are set and we've hit the KPIs we set together with nearly every founder we work with. If the engine's running and you just need someone to keep two channels going, you can scale down to a Fractional Growth Associate.

We set baseline numbers before we start: current users or customers, 6-month trends, social or ad metrics, and the goals you've committed to internally or to investors. Everything after that gets tracked against those numbers.

That's most of the people we talk to. Usually the channel wasn't the problem, the strategy underneath it was, or nobody had the hours to run it long enough to learn anything. We start by figuring out which of those it was before we spend a dollar promoting new content.

Yes, and we prefer to. Existing content, past ads, old decks, and customer calls are the best sources for understanding what already resonates and what doesn't.

A senior growth hire and a senior sales hire, separately, cost several times our monthly fee and take months to find and align. You get both, already working as one system, for less. If in-house is where you're heading anyway, we upskill your team as we go so they can own it.

That works. The Fractional Growth Associate covers up to two channels, so you can start with one and add another for US$500 whenever you see yourself growing.

We specialise in D2C software and e-commerce businesses. Within D2C companies, we are pretty industry-agnostic. Every GTM problem comes down to the same few things: clarity, systems, fast iteration, and someone treating it like they own it. In practice that's taken us across fashion brands, local small businesses and AI startups.

Within a week, once the partnership details are confirmed.

Let's talk

Let's build your growth engine.

Free, 30 minutes. Tell us where you're bottlenecked and we'll tell you honestly whether we're a fit.

Speak to our team → hello@workwithazc.com